Adgent

A 6-bit integer, with noise added on purpose.

On iOS, attribution is a number from 0 to 63, delayed, with noise added by design. Then three systems count the same installs and disagree.

Your AI employee reads what you can still change: Adgent analyses the creative already running, remembers the hooks and concepts that matter to your team, and carries that context into the next analysis and report.

Pricing See the gap

The ad platform reports Published case

installs, one cohort120
  1. iOS conversion value0 to 63, delayed
  2. Attribution provider counts (not in the ad account)80
  3. Your own backend counts (not in the ad account)65
Gap between the platform and your backend≈ 46%

Creative wears out faster than measurement answers.

So which creative to make next can't wait for attribution.

A creative used to live6 to 8 weeks
A creative lives now5 to 14 days
Both ranges on one scale: solid to the short end of each, pale to the long end.
0 to 63the whole range of an iOS conversion value
≈ 46%disagreement between platform and backend install counts
5 to 14 dayshow long a creative now lives, down from six to eight weeks

Apple iOS attribution · Airbridge, March 2026 · Playio, 2025 to 2026.

Agents built for the half you can act on.

Read every running ad

Seven fields per ad: hook, format, persona, angle, offer, visuals and audio.

Creative analysis

Call every concept

Scaling or wearing out, and whether it needs a new angle or just another variant.

Specialists

Watch on a schedule

An agent watches the metric you pick and reports back on its own.

Agents & workflows

Creative DNA

Example Meta ad for Pocketly, a fictional fintech app: “Don’t let your money sit idle.”
Hook
Loss aversion
Format
Static, Stories
Angle
Money working for you
Offer
No card fee
Visuals
App UI mockup
Scalingkeep producingVariations are still landing in this concept.
Wearing outnew angleEach new variation returns less. Not another variant.

Concept verdicts: one live account, 26 Aug 2026.

We don't read your attribution provider.

If install-level truth is all you need, we're not the right tool this quarter.

Adgent reads Meta and Google. TikTok isn't connected, a real gap on a user-acquisition stack.

Running these accounts for clients? How Adgent works across a book of client accounts

Measurement here is an adoption problem as much as a technical one.

What iOS attribution gives back, what most teams leave on the table, and why early returns mislead.

Most users say yes. Almost nobody asks.

Only about 8% of the apps Kochava sees show Apple's tracking prompt, yet close to 70% of people who see it now accept. Only 11% of advertisers have fully implemented SKAdNetwork and are actively optimising it; roughly a third haven't implemented it at all.

Source: Kochava Foundry interview, Adikteev, July 2026.

A blended day-7 return describes no campaign.

By day 7, ad revenue has reached 89% of its day-60 total, in-app purchases 60% and subscriptions 52%. Average them into one early figure and a subscription campaign looks worse than it is.

Source: AppsFlyer, State of App Monetization, 2026.

Nulls are not zeros.

Below Apple's anonymity threshold you get no value back, not a zero. Read the blanks as zeros and you understate exactly the new and small campaigns you are trying to judge.

Creative volume has outrun the monthly review.

The top user-acquisition spenders produced around 2,400 to 2,600 creatives per app per quarter in 2025, up 25 to 30% on the year. At a five-to-fourteen-day creative life, a monthly review is reading work that has already been retired.

Source: AppsFlyer, State of Gaming for Marketers, 2026.

What user-acquisition teams ask first.

Can it tell me whether the installs I'm buying are any good?
Not on its own, and it says so. Install quality lives in your attribution provider, mediation platform and warehouse, and Adgent reads none of them. It reads Meta and Google Ads and the creative running on them, the half of this problem that moves fastest.
How do I judge iOS campaigns when attribution is noisy on purpose?
As an estimate, never a count, and never with blanks read as zeros. Adgent reads each connected account daily, current through the previous full day, and the Trust Gate labels a metric window before it is scored: one it can't trust can raise a finding, never an action. Trust Gate
How early can I tell a creative is wearing out?
Before the cost confirms it. Each running ad is read for hook, format, persona, angle, offer, visuals and audio, with the hold curve showing where viewers leave, and each concept gets a call: still scaling, or wearing out and needing a new angle rather than another variant. It reads the ads already running, with no upload step. Creative analysis
What does ground truth mean when the conversion happens in the app?
A number the ad platform doesn't control. For in-app revenue that sits in your attribution provider, mediation platform or warehouse, and Adgent doesn't read those. On the web side it reads GA4 and Search Console beside the platforms, as context. If install-level truth is all you need, we're not the right tool this quarter. Ground truth

Have your running creatives read the way a buyer would.

Adgent keeps the creative read beside delivery and signal quality, so the next report starts with the concept that moved, not a flat asset list.

Pricing