Say it once. It comes back in the next verdict.

Account memory is Adgent's confirmed, per-brand record of what you told it. The client who won't run video. The campaign you told it to stop flagging. Adgent's agents work from what you confirm, per brand, and you can override any of it. You don't brief it again: what you confirmed last month is already in the next read.

Chat · one brandSep 3

For this client: no video. Static and carousel only, it's in their brand rules.

Adgent

Kept for this brand, since you confirmed it. It shapes the next analysis, report and brief.

RememberedBrand · every agent on this account works from it

  1. SourceChat · Sep 3
  2. ConfirmationYou confirmed
  3. ScopeBrand
  4. VersionCurrent

Oct 14 · fresh session, no scrollback

Adgent

Morning. One thing on Winter Sale:

OpportunityMeta · Winter Sale · creative

Rotate in a new ad on the prospecting ad set: the running one's frequency keeps climbing.

Suggested as a static or a carousel.

From memoryVideo left out. You said so on Sep 3.

Owner review
Chat · one brandSep 3

And stop suggesting broad prospecting on Winter Sale. We've passed on it four times.

Adgent

Done. I won't bring it back for that campaign.

RememberedCampaign · Winter Sale · you said stop

  1. SourceChat · Sep 3
  2. ConfirmationYou confirmed
  3. ScopeWinter Sale
  4. VersionCurrent

Oct 14 · fresh session, no scrollback

Adgent

Winter Sale this week, one decision:

OpportunityMeta · Winter Sale · daily budget

Lift the lookalike ad set's budget: it brought the campaign's cheapest conversions this week.

Owner review

From memoryBroad prospecting not raised. You said stop on Sep 3.

Chat · one brandAug 14

Regional looks unprofitable on platform numbers, but it drives store visits. Keep it running.

Adgent

Kept for that campaign. It replaces your Aug 1 note, which stays in history.

RememberedCampaign · Regional · 1 earlier version kept

  1. SourceChat · Aug 14
  2. ConfirmationYou confirmed
  3. ScopeRegional
  4. VersionCurrent · 1 earlier kept

Oct 14 · fresh session, no scrollback

Adgent

Regional, on watch rather than on the list:

WatchingMeta · Regional

Regional's CPA sits above target on platform numbers. No pause proposed.

From memoryIt drives store visits. You confirmed that on Aug 14.

Memory changed the recommendation.

Memory is confirmed and corrected in chat today.

Confirmed context carries into the next answer.

An illustrative budget review, plus a dated observation from a live account.

Illustrative example · fixed-budget review

The next plan stays inside the budget.

The first recommendation increases spend. The user adds the account's fixed monthly budget.

The monthly budget is fixed. Any increase must come from another campaign in this account.

I'll replace the spending increase with a reallocation inside this account.

What should we scale next?

The fixed monthly budget still applies. Any campaign increase needs an offset elsewhere in this account.

Fresh session · 26 Aug 2026

A plan left pending was there the next time.

New chat, no scrollback, campaign named:

Pending decision
found
Its state
Fix now · seen
The plan
$39.77 → $25.82 a day
Change today
none
Last change
Aug 23: $36.15 → $39.77

One live account, 26 Aug 2026. TRY at 48.4069.

Confirmed context shapes the next decision.

Facts your team confirmed, with every correction kept in history and carried into the next account read.

BrandCampaignAd setAd
Overriding oneThis conversation

Regional moved online this month. It no longer drives store visits: judge it on platform numbers.

Updated for that campaign. The next read judges Regional on its numbers.

Campaign · RegionalNo store-visit exception. Judge it on platform numbers.confirmed by you · now

History · 2 earlier versions

Looks unprofitable on platform numbers; it drives store visits. Keep it running.superseded now · kept, not erased

Pause it if CPA stays above target for two weeks.superseded earlier · kept, not erased

Facts you confirmNew facts enter memory when confirmed.Live
Things you told it to stopWon't come back for that campaign.Live
Your documentsSelected Drive files or uploads sit beside the brand record.Live
A screen to browse it allToday it's chat.Coming
Memory in your meetingsBrings what it holds into the conversation, and asks when an old rule may no longer hold.Live

Not yet proven: on 26 Aug a plan survived a new session, but a 20% step limit found on the way did not. Carrying learned limits is open work.

Memory, plainly.

Do I have to configure it?
No. Say it in chat; it counts once you confirm.
How does memory affect the next recommendation?
Confirmed facts, corrections and earlier decisions return as context in the next account read. The recommendation shows which remembered fact changed the advice, and earlier versions remain in history.
Does one client's memory reach another account?
No. It is scoped to one brand, down to the ad, and each company's data is kept apart from every other's.
What happens when someone new starts on the account?
They inherit the context instead of rebuilding it. What you confirmed belongs to the brand, not to whoever said it, so the same notes and corrections keep shaping the advice, visible and open to change, with every earlier version kept.
Will it remember what was said in a meeting?
Not every word. A decision the meeting agrees becomes memory once someone confirms it, the same way it does in chat. Adgent in your meetings

Tell it one rule. See it come back in the read.

Give Adgent the constraint you're tired of repeating, then see it return in the next account read and decision.

  1. 1
    Connect Meta and Google AdsAdd GA4 or Search Console when useful.
  2. 2
    Tell it what the platforms don't knowIn chat, in your own words. It counts once you confirm.
  3. 3
    Read the next verdictRanked by money, starting from what you said.

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