Every change on the account, next to what it caused.

Adgent's agents keep a record of every change on Meta and Google Ads, made by people, platform automations or Adgent. When a number moves, they put what was done next to what it led to.

Change log

Last 24 hours

Earlier

  • A person
  • A platform automation
  • Adgent, approved by you
What it led topick a change in the log

Oct 6 · 17:58 · a person in Ads ManagerDaily budget, spring sale campaign: $120.00 → $20.00

Spend per day, spring sale campaign
Spend per day
$120$21
Purchases per day
102
Cost per purchase
$12.00$10.50

Adgent's read

Spend fell to about a sixth, and purchases with it. Cost per purchase barely moved: the campaign got less to spend, the ads did not get worse. If the cut was not deliberate, Adgent can prepare the earlier budget as the next account move.

Before: 3 days ahead of the change. After: full days since, through yesterday.

The agent reads this record in chat and reports. The board is an illustration, except the Aug 18 row: one live account, 18 Aug 2026, 1,500 → 1,650 TRY a day at 48.4069 TRY/USD.

On one live account, it found a budget cut nobody had mentioned.

The agent read it in the account's record (who, which tool, from what, to what) and saw it had hit the account's best line at scale, at a ROAS of 6.06.

Chat · one live account30 Sep 2026 · translated

Adgent

The discount campaign is at 300 TRY a day right now. It was cut by hand today at 17:58, from 2,000 to 300 TRY, in Power Editor.

The record behind it

A personPower Editor Daily budgetdiscount campaign $41.32$6.20

From the decision card, same account

“If this was deliberate, this card's impact range no longer holds and the card drops.”

One live account, 30 Sep 2026; translated, name removed. 2,000 → 300 TRY a day at 48.4069 TRY/USD.

The log records everything. The ledger can put Adgent's changes back.

Platform change logevery change on the account

  • People in Ads Manager
  • People in Google Ads
  • Automated rules
  • Changes the platform applies
  • Other tools, such as Power Editor

Who, what, from what, to what and when. Recorded, not undone.

Change Ledgerthe changes Adgent made

Owner, time, before-state and execution status stay together. For supported reversible changes, the agent prepares the inverse for your approval.

Open the Change Ledger page
10minabout how often changes are fetched
Dailyspend and results, through yesterday

From the product's current setup, Oct 2026.

The change log, plainly.

Can Adgent undo an edit made in Ads Manager?
No. It is recorded, not undone. Adgent can prepare the old value as a new account move. Adgent's own changes keep their before-state in the Change Ledger.
Is this real time?
Changes are fetched about every ten minutes. Spend and results are daily, so what a change did shows from the next day's read.
How far back does it go?
From today back into the account's history. Depth depends on the account and the platform, so we don't print one number.
Where do I see it?
In chat and in reports: ask what changed or why a number moved.

See what changed on your account, and what it led to.

Adgent reads your accounts, shows what to fix first and keeps the later result beside the change that led to it.

  1. 1
    Connect Meta and Google AdsAdd GA4 or Search Console when useful.
  2. 2
    Adgent reads the accountWith GA4 and Search Console for context.
  3. 3
    You get the decisionsRanked by money, with the evidence under each one.
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