For in-house growth teams
On your account, every morning. Adgent reads your Meta, Google and TikTok as one brain overnight, checks what the platforms claim against what your store actually banked, and prepares the fix for your approval.
Read-only by default · you approve every change · every change reversible
Three platforms, a store, a marketplace and a reporting job that eats the week. No senior bench to sanity-check a call before you make it — and no second pair of eyes on the weeks you don't get to everything.
Both are telling the truth. The platform optimizes to the last thing it can see — the purchase — and stops there. Finance is looking below that line, at the part the business actually runs on. You're the one standing between the two numbers.
What you'd report
3.2×
ROAS · conversions up
→ "Ads are working."
Defensible, sourced from the platform — and the number finance won't recognize.
What finance sees
−8%
margin · repeat purchase falling
→ "Then why is contribution down?"
Discount-driven buyers, thin margin. The revenue is real. The profit isn't.
Adgent reads both, so you walk in already knowing which number will be challenged — and why the two disagree. That's the difference between defending a dashboard and explaining a business.
You open one thing: what's broken, what it's costing you, what to do about it — ranked. Not eleven tabs and a spreadsheet you rebuild every Monday.
Platform-reported numbers checked against what actually landed, so you can tell the difference between revenue that grew and profit that didn't.
Say it once — the margin floor, the campaign you never touch, the product you're clearing. It carries that into every judgment after, without a setup screen.
It's your budget and your job. So none of this runs on trust.
LOCK 01
Adgent starts with eyes only. Nothing in the account can move until you hand it the keys.
LOCK 02
Each change arrives with its reasoning attached, and you can stop it mid-run. Anything irreversible always stops for you.
LOCK 03
The Change Ledger logs every action — Adgent's or platform-side — and reverts it in one click.
And when a number can't be trusted yet — too few conversions, still inside an attribution window — the Trust Gate says so instead of manufacturing confidence.
Your live account, connected read-only — nothing can move. We'll show you the morning brief Adgent would write for it: the wasted spend, the broken conversion setup, and what your ads actually earned.
