Two numbers worth checking before you touch a budget.
No signup, no email to see a result, no account connection. Both tools run in your browser, print the formula they use, and name the source of every figure they quote, so you can check the answer instead of taking it.
Ungated · nothing leaves your browser
Break-even ROAS calculator
The ROAS a campaign has to clear once cost of goods, shipping, fees and returns come out, plus the target that leaves you a margin.
Conversion signal check
Whether the account clears Meta’s 50-events-in-7-days floor and Google’s published Smart Bidding minimums, per ad set, not per account.
A tool that asks for your data before it answers isn’t free.
Nothing is collected
No signup, no email for the result, no OAuth. The maths happens in your browser and neither page makes a network request while you use it, so there is nothing for us to store.
The formula is on the page
Each tool prints the arithmetic it runs and the assumptions it makes. If you disagree with an assumption you can see exactly which one, and redo it by hand.
Every number has a source
Platform thresholds are quoted from Meta’s and Google’s own documentation and linked. Where a figure is directional, the page says so.
These are deliberately narrow. Neither tool reads an ad account, so neither can tell you what is leaking in yours; that needs read access to the account. A browser tool gives you the floor to judge against: the ROAS you have to beat, and whether there is enough data behind the number you are reading.
The free tools, answered.
Do I need an Adgent account to use these?
Why is the arithmetic printed on the page?
What do these tools not do?
What gets added next?
Bring your account questions to a conversation.
Discuss your team's workflow and how Adgent fits the work beyond these calculators.