Action item
Pause “Delivered tomorrow”
Strong clicks, but a promise the brand can't keep
Owner · Selin
The replacement brief is ready. Pausing the ad awaits your approval.
The first multiplayer AI in the marketing vertical.
An AI marketing employee that learns your business and helps your team make better decisions. It joins your meetings with account intelligence, then carries that understanding into execution plans and completed work.
Ece · Client teamDoes the new ad fit what we agreed about delivery?
Aida · Adgent
You confirmed six-week delivery. “Delivered tomorrow” conflicts with that. The replacement brief is ready; Selin can approve pausing the ad.
Mert · Paid socialCan you put this creative review into a report we can share with the client?
Aida · Adgent
Yes. I’ll include the findings and the next creative test.
Selin · Account leadWhat should we do with the budget next?
Aida · Adgent
Search CPA is down 11%, but your quarterly budget is fully allocated. I’ve held the expansion proposal. We need room within the cap before you approve it.
- What stands out
- The reading-corner ad has 21% higher CTR than the concept average.
- Next creative test
- Keep the hook. Test it in another room setting.
- Before increasing spend
- Check purchases. More clicks alone do not prove more sales.
Example report and account figures. Open the link to return directly to this report.
Budget plan · On hold
Search expansion
CPA down 11% · Quarterly budget fully allocated
No extra spend proposed until it fits the confirmed cap.
Adgent
Keep the creative angle, but correct the delivery promise.
“Delivered tomorrow” gets strong clicks, but Roomly's made-to-order furniture takes six weeks.
You confirmed: six-week delivery, no next-day promises
The replacement brief is ready. Pausing the ad needs your approval.
How's the account this week?
Spend is on plan. ROAS is down 0.4×, and it's one ad set's placements, not the market.
What's working in creative?
The reading-corner ad gets more clicks than the concept average. Test another room setting with the same hook; check purchases before scaling.
Make a placement dashboard I can share with the client.
Done. It's live, updates daily, and has a share link.
Check delivery promises every morning.
Set. Review delivery claims at 08:00. Results land in Outputs.
Put yesterday's budget back.
The inverse is ready: $140 → $120, built from the ledger row.
Decisions 3 need you
Fix now · Delivery promise
Pause “Delivered tomorrow”
ActivePaused
Owner · Selin
2 more to fix≈ $8,400/mo
Search converts cheaper this week≈ $6,900/mo
Overview Last 7 days
Spend$18.4kon plan
ROAS3.4×−0.4×
CPA$22.10+8%
Audience Network share 12% → 38%CBO_CORE_US
Google Search CPA down 11%this week
Creatives Google · Demand Gen
Reading corner
ScalingCTR +21% vs concept
- Hook
- Ready-made room
- Angle
- Effortless interior
- Persona
- New-home setters
Placement ROAS Live · shared
Agents 3 active
Review delivery claimsDaily 08:00 · new
CPA watchWhen CPA passes your limit
Client reportMondays 09:00
Change ledger Every write, with its before-state
YesterdayDaily budget · Prospecting$120 → $140Approved by you
MonAgent created · CPA watchnewApproved by you
01Find the work
Your morning, with and without Adgent.
Without Adgent, your team pulls reports together and works out what needs attention. With Adgent, start with ranked findings, the evidence and a proposed next move.
08:40Without Adgent
- Reportingdescribes yesterday
- The platform's AIoptimizes to its pixel
- Automation rulesfire on a threshold
- Your senior buyerconnects the evidence by hand
Where should we start on this account?The evidence is spread across the tools you have open.
the rest of the run, already sorted
Opportunities13 decisions$18,600 / mo
Experiments7 decisions
Watching6, not ready to call yet
53 decisions in all, plus 6 on watch. You read the top one first.
08:40With Adgent
Start here1decision to review now
- 1Fix nowAudience Network takes 38% of spend at 2.1× the account's CPA$4,950 / mo
- +32more, ranked behind this one by what each is worth
Drag the line.Illustrative account. Monthly estimates show the size of each proposed opportunity, not realized savings.
02Carry it through
The next piece of work starts with context.
Adgent carries what the team confirmed into its analysis, account changes and reports.
The quarterly limit stays with the next opportunity.
Illustrative example · one account, a fixed quarterly budget.
- First recommendation
Increase spend on the strongest campaign to capture more demand.
- Your constraint
“The quarterly budget is fixed. Any increase must come from another campaign in this account.”
- Revised plan
The recommendation becomes a budget-neutral reallocation within the same account.
- New opportunity, held
“Search demand has picked up. Your quarterly budget is already allocated, so I've held this opportunity until we can fund it within the cap.”
A tag says what's in the ad. This says what it does.
Hook, format, angle and offer, read off the creatives already running, and for video, where viewers leave.
Creative analysisHook · Pain point, 3am00:00–00:03: “Your ads spend all night. Nobody reads them till 10.”
Adgent's own ad, read as it plays.
Two weeks later, see what changed.
Follow a budget proposal through approval and its ledger entry, then compare performance before and after.
Decisions- ProposedOpportunitySearch CPA is $42, below the $50 target. Raise the daily budget by 10%.
- ApprovedDaily budget · Google
$1,200$1,320 - AppliedLogged: $1,200 → $1,320/day.
Owner approval saved with the change. - 14 days laterMeasuredPrevious 14 days → next 14 days
- Purchases
- 400 → 480
- CPA
- $42 → $38.50
- Spend
- $16,800 → $18,480
From a proposed budget increase to a two-week comparison.
Illustrative scenario, not a customer result. Before-and-after performance does not establish causation.
An agent you described in one sentence.
Tied to a condition, an event or a schedule. Each run returns the finding, evidence and next move to Outputs.
Agents and workflowsMonday account review
- When
- Every Monday, 09:00
- Delivers
- Your Outputs feed
Monday · 09:00New
- Two ad sets stuck in learning
- Losing ads still being scaled
- Budget lopsided toward one campaign
The schedule carries the task into a reviewable output.
The account review reaches the client.
Built from one sentence, live inside Adgent and shared as a dated link.
Dashboards and reportsMonday board · MetaLive · Sep 30, 02:17 AM
Spend$1,194
ROAS4.49×
Purchases108
Blocks19
Share linkBuilt in 88 s
Account evidence stays with the board the client sees.
One live account (e-commerce), 30 Sep 2026. TRY at 48.4069.
03Make the account move
The next move is ready for your decision.
Watch an example approval and the change it records. You can approve, defer or pause before the demo continues.
Change LedgerAdgent
Audience Network takes 38% of spend at 2.1× the account's CPA. I'd exclude it from this ad set.
Fix nowMeta · Audience Network
Stop spending on the placement that converts at twice the cost.
$4,950/ mo, estimated opportunity
CurrentOn
ProposedOff
Waiting for your approval.
Change Ledger · 1Audience Network: On → OffApproved by you · Before-state saved
Illustrative account and estimate. Approvals play automatically in this demo only; no live account is changed.
What if I want to put it back?
The ledger saved the previous setting. Restoring it needs a new approval.
Inverse changeFrom ledger entry 1
CurrentOff
ProposedOn
Waiting for a new approval.
Change Ledger · 2Audience Network: Off → OnApproved by you · Reverses entry 1
04Read the market
Adgent reads the AI answers your buyers see.
It picks out where your brand is missing, who gets recommended and the sources behind each answer.
AI Visibility
Buyer side
One question
Can you recommend genuine leather men’s sneakers under $60?
ChatGPT answers
Northhide Urban is the best value. Trailstep Road Classic is a solid alternative.
Gemini answers
Stridewell and Northhide lead the reviews. Trailstep’s leather models sit above $60.
Google AI Mode answers
One pick: Trailstep Road Classic, full-grain leather, $59.
Google AI Overview answers
Popular options include Northhide, Stridewell and Stonehall.
The same buying question across four AI surfaces
AI Visibility
Latest collection
Visibility for Trailstep
3/4answers mention your brand
1 explicitly recommends it
- ChatGPT Listed
- Gemini Named only
- Google AI Mode Recommended
- AI Overview Absent
OpportunityNorthhide outranks Trailstep in two answers.
Open the readingGood questions, answered plainly.
What is Adgent?
Adgent is an AI marketing employee for agencies and brands that run Meta and Google Ads. It learns your business from the context you confirm, joins your team's meetings with account intelligence, then carries the decisions into execution plans and account changes. A change is applied only after you approve it.
Who is Adgent for?
Agencies first: network and holding-group agencies running Meta and Google Ads for many brands, where senior hours are the limit. Then the large brands themselves and the teams that run their spend. An agency switches between client brands and sees which one needs attention first.
What does multiplayer mean here?
The agency and the client work through the same account analysis with Adgent. Both can add context, question a finding and direct the next step in the meeting. Confirmed decisions stay with the brand's work. Separate client logins and roles are not built yet. See the meeting workflow
Is everything on this site live?
Adgent's AI employee runs across account analysis, reporting, account changes and team meetings. Features still on the plan are marked Coming. Every capability, and where each one stands
What can I actually do from chat?
Ask about any campaign, ad set or ad and get the answer with its numbers. Ask for a dashboard, a media plan or a campaign draft. Describe an agent in a sentence and it is set up. Ask for a change and Adgent prepares the exact account move; ask to put one back and it prepares the inverse from the ledger.
Which platforms does it cover?
Meta and Google Ads, through their own APIs. GA4, Search Console, Merchant Center and the Drive files you choose can add context. You can share store revenue, refunds or margin in Drive; Adgent can compare the account read with that file and name the gap. Shopify is planned, not connected today.
Why not connect ChatGPT or Claude to our ad accounts ourselves?
For a one-off question, that can work. Adgent keeps day-level account data outside the chat, syncs it nightly, reads the creative and gives recurring specialists the same confirmed account context. The 28-day read, the 12-month audit and the next report stay on the same working record instead of starting over with each prompt.
How do I know an agent won't spam me?
A condition has to hold for several checks before an agent fires, there is a cooldown after it does, and the number has to recover before the same alert can come back. A metric sitting on the line does not reach you twice an hour. Runs collect in your Outputs, where you mark each one seen or dismiss it.
What does AI Visibility measure?
Whether ChatGPT, Gemini, Google AI Mode and AI Overviews name, list or recommend you, which sources they cite and who they recommend instead. AI Visibility
We already have a dashboard. Why add another tool?
Adgent keeps the account's goals, constraints and past decisions with the data it reads. It ranks what needs attention, prepares the report or account change and carries the measured result into what happens next.
See how Adgent works with your growth team.
Leave your work email and we'll set up a demo.